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Contracts and Tenders

Brief for graffiti-style mural: Victoria Park mower shed 

Background

Victoria Park is a much-loved green space in Frome, used year-round by families, sports clubs and people of all ages. The mower shed is a small, practical building located on a well-used path between Victoria Park and Mary Baily. The wall of this building has been used as a prominent canvas for public art to date. The building is now ready for a refresh. 

Location: here 

Project aim

To create a bold, super-realistic graffiti-style mural on the mower shed that brings colour, creativity and energy to the park, making the building a visual feature rather than a utilitarian space. 

Size: 10.20m wide x 2.90m high 

Tone and style

  • Graffiti in a super-realism style 
  • Bright, uplifting and playful — suitable for a public park 
  • Inclusive and welcoming 
  • Should reflect the spirit of the park, be playful and imaginative, reflect Frome as a town, or themes of nature and community 

Scope

  • The wall will be prepared as a canvas before starting by whitewashing with a dark colour such as green or grey 
  • The mural should cover the main visible walls of the mower shed – as identified by the site photo 
  • Artists may work with aerosol paint, stencils or mixed media as appropriate 
  • Artwork must be weather-resistant and durable 
  • The final design will need to be approved before painting begins 

Budget

  • Up to £2k 

Timeline

  • Expressions of interest due: 29th August 
  • Artist selection: 1st September 
  • Painting to be completed by: Mid-October 

How to apply:  

Please send the following in one document to astone@frometowncouncil.gov.uk:

  • A short proposal including your idea and approach 
  • Examples of previous relevant work 
  • Any experience working in public/community spaces 
  • Your availability and fee expectations 

Contact

For more information, please contact Amber Stone at the above email address, or call 01373 465757.  

Brief: New Discover Frome town maps 

Purpose:

To design a new illustrated map of Frome that: 

  • Shows a clear, attractive overview of the town’s layout 
  • Highlights shopping areas, local landmarks and transport links 
  • Covers a wider area than the current map — including the station, medical practice, Badgers Hill, Badcox and the Boulder Rooms  
  • Can be adapted for three formats: 
  1. Permanent display in bespoke oak Discover Frome noticeboards 
  1. Tear-off pad copies (A3 or similar) 
  1. Digital/online access (web-optimised) 
Current Discover Frome map on board
Current tear-off Discover Frome map

Audience 

  • Visitors to Frome (including day-trippers and those unfamiliar with the layout) 
  • Residents newly exploring the town or guiding others 
  • New arrivals and those seeking practical info (station, medical, shopping etc) 

Design requirements 

  • Illustrated or stylised map (not a standard GIS map), in keeping with the visual language of Frome as creative, characterful and walkable 
  • Highlight the following: 
  • Town centre shopping streets: Market Place and Bath Street, Cheap Street, Catherine Hill and Stony Street, Badcox and Catherine Street, The Station, Palmer Street, Westway, Market Yard 
  • Key satellite areas: Badcox, Frome Medical Practice, the Merlin, train station, Station Approach businesses, Boulder rooms  
  • Landmarks and services: parks, car parks, library, churches, pubs, town hall, Cheese & Grain, theatres  
  • Public amenities: toilets, You’re Welcome participants, ATMs, bus stops, taxi ranks, accessible routes 
  • Retain or refresh existing icon/key system as in the tear-off guide 
  • Retain walking distance circle, 5 Minutes, 10 mins as in the tear-off guide 
  • Must work both at scale (for display) and reduced size (for tear-off and digital) 
  • All content must be legible, friendly, and easy to navigate 

Outputs 

  • A high-resolution vector-based map, scalable for: 
  • 1500 x 700mm printed backboards (to fit current oak frame spec) 
  • A3 tear-off pads 
  • Online format (zoomable digital version or downloadable PDF) 
  • Editable source files for future updates 
  • Licensing to allow Frome Town Council to reproduce and adapt 

Tone & style 

  • Creative, playful, but clean and practical 
  • Reflective of Frome’s independent character, walkability, and vibrant local culture 
  • Consistent visual identity across all uses (print and digital) in keeping with the Discover Frome branding 

Project management 

  • Led by: Amber Stone 
  • Stakeholders include: Frome Town Council, local businesses, cultural venues 
  • On-site review of current noticeboard locations can be arranged 

Timeline 

  • Expressions of interest deadline: 31st August 
  • Appointment of illustrator/designer: 7th September 
  • First draft map: 15th October 
  • Final artwork: 31st October 

Budget 

To be confirmed — please include: 

  • Design fee (including research, site visits and revisions) 
  • Any costs for supplying artwork in multiple formats 
  • Day rate/hourly rate for future updates 

Submission requirements 

Please send

  • Portfolio examples (especially any maps or interpretive illustrations) 
  • Outline proposal and timeline 
  • Budget estimate 
  • Any questions or suggested approaches 

Contact: 

Amber Stone – astone@frometowncouncil.gov.uk 01373 465757

Published
23 April 2019
Last Updated
15 August 2025